I have been working with ChatGPT and artificial intelligence to place my jewelry on photos of models. The models are a figment of ChatGPT’s imagination, but of course the jewelry designs are my own.

I mentioned in the last newsletter that I’ve been experimenting with using AI to create motion in jewelry, and introduced a cuff bracelet shown on a model’s wrist. I liked that concept so much that I decided to use it for every piece I photograph for the website.

It’s a very helpful way to see how a piece looks when worn. These images give a better sense of scale and show how the jewelry sits on the ear, neck, or wrist.

Of course, like all new techniques, there is a learning curve—especially for me. At this point in my life, I sometimes feel my brain is already quite full!

Turquoise Wishbone Pendant

I wrote previously about AI “hallucinations,” and since I’m using ChatGPT, the same holds true when placing my jewelry on a model. Figuring out the right prompts (directions) to achieve the look I want can be frustrating.

Occasionally, the earrings or pendants appear too large or too small, so getting the proportions right takes some back-and-forth. That means going in and asking for adjustments - sometimes more than once. Placement is another challenge. Pendants, in particular, can be tricky: they may not hang straight or end up slightly off center. And quite often, AI adds extra elements - it seems to love including additional jump rings, lengthening the chain, or even turning a simple stud into a dangle!

The model itself presents another issue. ChatGPT tends to favor similar-looking models - same hair color and style, similar skin tones, similar clothing, often even facing the same direction - which can make the images feel repetitive. So that’s yet another detail I need to guide carefully when creating these photos.

Open Circle/Diamond Shape Earrings

A typical prompt might read something like: “Create a square image featuring this turquoise and sterling pendant centered on the neck of a blonde, long-haired female model, facing left, wearing a black turtleneck. Keep the jewelry exactly as shown.”

It sounds very specific - but even with that, nine out of ten times I still need to go back and make a correction.

I'm continuing to refine the process, but the goal is when you click on a collections page, you'll first see the model image. Then when you click on a specific piece, you'll also have the option to view a larger, more detailed photo.

Silver Fusion/Stick Pearl Earrings

I’m having fun with this—hope you are too.

Check out all the great jewelry in my collections